The BTHA is providing information and guidance for Members during the Coronavirus (COVID-19) pandemic.

The BTHA has been engaged with Westminster and Whitehall throughout the Brexit process to represent members views, inform policy decisions on the toy industry’s concerns, and translate information from government…

The BTHA is the official organisation representing manufacturers for Britain’s £3.3 billion toy market. The Association promotes the highest standards of safety and quality in the manufacture of toys, games…

BTHA Members make an annual commitment to the BTHA’s Code of Practice which covers ethical manufacturing, compliance with appropriate legislation as well as a commitment to reduce their environmental impact.

We strive to be a trade association that does outstanding work for our members. Our trophy cabinet captures some of our own awards for that work.

The Lion Mark was developed in 1988 to perform a function not covered by the CE Mark, namely, to act as a recognisable consumer symbol denoting safety and quality.

The British Toy & Hobby Association was established in 1944 to represent the interests of British toy manufacturers and to raise standards of practice in the industry. Read more on…

The BTHA exists to promote best practice and excellence in all aspects of product design, toy safety, ethical manufacturing, environmental issues and responsible marketing and by so doing protect and…

The ITRA World Congress takes place every three years in a different location at which the ‘ITRA – BTHA Prize for outstanding toy research’ is awarded to two recipients.

The BTHA Lifetime Achievement Award is presented only in exceptional circumstances. It is awarded to individuals who have made a truly outstanding and significant contribution to the toy industry.