Free to BTHA Members

Advertising Toys to Children in the UK and Europe

A guide for members of the BTHA, covering the rules and regulations of advertising to children.

Television Advertising and Children

A review of research, April 1992, by Jeffrey H Goldstein.

The impact of EDI on the toy industry

Text of the BTHA seminar on 6th October 1994, guest speaker Gary Lynch, Chief Executive of the EDI Association - all you ever wanted to know about EDI - but were afraid to ask.

Preparing for the 21st Century

Text of the BTHA/Nielsen conference of 18th September 1992 including lectures by Bob Tyrell - Henley Centre, George Wallace - Management Horizons, Peter Eio - Lego and Barry Knichel - Tesco.

Numbering for Toys and Hobbies

Article Numbering Association / BTHA : A guide to bar codes and electronic data interchange and how they relate to the toy industry.

Consumer Protection

( The Toys Safety Regulations 1989 ) [Please note this does not include Parts I,II and III of BS5665 which is only available from the BSI (Telephone 01908 220022) and in some libraries].

BS5750/ISO 9000:1987 - By BSI Quality Assurance

Who's Next? A Self Defence Plan for Business

By North Yorkshire County Council - An invaluable guide for small businesses on recall procedures.