The British Toy & Hobby Association's Code of Conduct covers a wide range of issues which are either in line with, or surpass, current UK legislation.

Members are required to meet a high level of standards and are asked to conform to the following requirements.

Each member of the BTHA must sign the following form, which lays out the rules and conduct expected of all members:

Code of Conduct (16kb)

The BTHA expects all its members to undertake their ethical  responsibilities and requires members to use the ICTI Code of Business Practices standards, or an equivalent or higher standard, to measure factory compliance for workers:

ICTI code of business practices (53kb)

The BTHA has also released a set of guidelines for its members on 'Communications with children across all media':

Communications with children across all media (92kb)

In addition the BTHA and its members support the Advertising Association's pledge regarding use of Brand Ambassadors;

 http://www.adassoc.org.uk/write/Brand%20Ambassadors%20and%20Peer-to-Peer%20Marketing%20Pledge.pdf

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