The Toy Trust logo_outstanding


In 2012 the Toy Trust created a special award to recognise ‘Outstanding Contribution to the Toy Trust.’

These special awards are presented to people who go above and beyond the level most of us could dream to achieve in raising charitable funds for the Toy Trust and who complete great personal challenges. The recipients of this award so far are; 



Jeff Taylor

Arena Azure’s Jeff Taylor was awarded the BTHA’s Toy Trust Outstanding Contribution accolade, for all his efforts in mediating the annual media auction and fundraising efforts, at the BTHA & TRA Industry Day. Through his involvement over the past nine years, £407,000 has been raised through the industry via the media airtime Jeff has sourced. Foye Pascoe, Chair of the Toy Trust, said: “Jeff has been a fantastic support to the Toy Trust over many years. His has been a contribution that the Charity Committee have always valued but has not been as well known by the wider industry at large until today. Jeff has been instrumental in generating and sourcing free air time from many media companies for the annual Toy Trust media auction that generates significant funds each year for disadvantaged children. “The media companies themselves have been hugely generous and the toy companies participating have been tremendous. Without Jeff’s pivotal role, however, in connecting these key partners, this vital venture would simply not have happened. Jeff has truly made an outstanding contribution to the Toy Trust and our thanks go to him today.”


Richard Beecham

Richard Beecham was presented with a Toy Trust Outstanding Contribution Award at the Industry Day 2016 in recognition of his incredible personal generosity to the charity. Richard made donations totalling £125,000 to the Toy Trust which has enabled the charity to continue it’s work of provision for disadvantaged and disabled children in the UK and overseas. A large proportion of Richard’s donation has enabled the Toy Trust to extend it’s support for registered UK children’s hospices as part of it’s theme for 2016 of ‘Giving the Gift of Play’. Specialist play equipment will be purchased for the hospices as part of the scheme, which will provide crucial play experiences for children with life limiting illnesses as well as their siblings.


Nick Austin

Nick was recognised by the industry for his outstanding contribution to the Toy Trust. He was presented with an award at the annual Industry Day by Toy Trust Committee Chairman Foye Pascoe. This is the third time an award of its kind has been presented, and Nick was recognised as a spearhead of the work of the industry charity over the life of the Toy Trust. He has been a respected member of the Toy Trust Charity Committee for the last 22 years, indeed since the Committee’s foundation and was also its Chairman from 2010 until 2012. Under his stewardship of the key fundraising events in 2011 and 2012, record-breaking funds were raised of over £535,000. And in 2013 and ’14 he led, personally, on behalf of the Committee the organisation of the two key summer fundraising events for the Toy Trust. In 2013, the Isle of Wight Big Kids Bike Ride raised an incredible £153,000 and this year’s event is expected to beat that fundraising total again and raise over £170,000. He has been involved in every aspect of these events and it was agreed this was a remarkable achievement.


Andrew Brown

The inaugural award for outstanding contribution to the Toy Trust was presented in January 2012 to Andrew Brown for his Transatlantic Challenge. You can view full details on Andrew’s world record breaking solo accomplishment HERE.On December 5th 2011, Andrew Brown set off from the Canary Islands to tackle the epic challenge of rowing 3000 miles solo across the Atlantic Ocean to raise money for the Toy Trust and Help a Capital Child. Prior to starting the race Andrew spent many hours training long and hard to prepare himself both physically and mentally for the challenge that lay before him. During the race Andrew faced some incredibly testing conditions where he battled stormy winds, rain and heavy seas and not to mention the extreme sleep deprivation of rowing and resting in two hour cycles. Andrew completed the race in a phenomenal 40 days 9 hours and 44 minutes and in the process broke the World Record for the fastest solo row across the Atlantic Ocean. Nick Austin, Chairman of the Toy Trust Committee; “Andrew has raised over £117,000 and his courage and determination are truly amazing. He is undoubtedly the deserved recipient of this award for outstanding contribution to the Toy Trust.”


Robert Mann

Robert was recognised by the industry for his outstanding contribution to the Toy Trust. He was presented with an award at the annual Industry Day by outgoing BTHA Chairman Christine Nicholls.

Robert’s dedication and hard work has enabled him to raise £16,000 for the Toy Trust through the following activities:

•      Completed the 2011 London Marathon in 6 and a half hours.

•     On his route to fitness Robert ran the Corby Brass Monkey, with Robert  completing the 6 mile course in 61 mins and 35 secs.

•      Robert also completed the Kilo Marathon, in a remarkable time of 3 hours and 5 minutes – with no walking!

•      Robert finished the Great North Run in 2 hours and 50 minutes.

•      Robert completed the Olympic distance London Triathlon.


Find out more about the work of the Toy Trust