MAX-IT Awards
The BTHA MAX-IT awards are intended to focus attention on achievement and excellence in design, marketing and communications across the industry. The awards aim to recognise individuals and companies who have displayed outstanding innovation and excellence in 2007 - whether large or small operations. These awards also aim to excite talented personnel inside and outside the business about working in the field of hobbies, games and toys.
To find out more about the Max-It Awards for 2008, click on the links below: Alternatively you can email Majen Immink at the following email address: majen@btha.co.uk
Entry for the 2008 Awards is now closed. Winners will be announced at the BTHA AGM on 29th May.
2007 Winners
| Best new UK toy design | Matchbox pop-up adventures - Evolve NPD |
| Best new non-UK toy design | Butterscotch - Tiger Electronics/Hasbro |
| Best new UK game design | Battleship torpedo attack - Hasbro |
| Best new UK hobby design | Paper FX Dream Weaver - Flair |
| Best new non-UK hobby design | Puzzleball - Ravensburger |
| Best marketing or PR Campaign (company turnover > £5m p.a) | TMX Elmo - Mattel |
| Best promising new talent | James Wing - Vivid Imaginations |
| Critics’ Choice (joint) | Doodle Doug - Vivid Imaginations |
| Critics’ Choice (joint) | Five-a-day wallchart - Fiesta Crafts |
Maxit Rules (235kb)
Maxit Criteria (238kb)
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